Apple just announced that it has sold 13 million iPhone 6s and iPhone 6s Plus devices over its first weekend. It’s a new record for the company as it sold 10 million units last year, and 9 million units in 2013. Compared to last year, Apple released the iPhone 6s in 6s Plus in China on day one. It took a couple of weeks last year before the company released the iPhone 6 and 6 Plus in China. But in 2013, the iPhone 5s and 5c were available in China on launch day, meaning that it still represents a big improvement compared to two years ago.
To give you a bit of perspective, over the past three days, Apple has sold 3,000 phones per minute, or 50 devices per second. This is a massive number. Apple didn’t break out sales numbers under the new iPhone Upgrade Program, which lets you buy a phone as a service. It’s a 24-month payment plan with an option to upgrade for a new iPhone every year that starts at $32 model for the lowest iPhone 6s model.
Apple also announced that the iPhone 6s and 6s Plus will be available in 40 additional countries on October 9, starting with Italy, Mexico, Russia, Spain and Taiwan. The full list is in the press release. Overall, Apple will sell the new iPhone devices in 130 countries before the end of the year.