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Facebook’s ‘Like’ button is now joined by several new emotions



Facebook’s new reactions, which will accompany the existing Like button, are now rolling out globally.

The social network announced that, starting today, we will all have new ways to interact with people’s posts. Not only will you be able to ‘Like’ something, but you’ll have the option to ‘Love’ it or give it a ‘Haha’, ‘Wow’, ‘Sad’ or ‘Angry’ emoticon.

“We’ve been listening to people and know that there should be more ways to easily and quickly express how something you see in News Feed makes you feel,” reads a blog post from Facebook.

For a long time, many users have been calling out for a ‘Dislike’ button, but Facebook believed it would have negative connotations. The ‘Sad’ and ‘Angry’ emojis are the compromise it has landed on.

“For more than a year we have been conducting global research including focus groups and surveys to determine what types of reactions people would want to use most,” said Facebook.

“We also looked at how people are already commenting on posts and the top stickers and emoticons as signals for the types of reactions people are already using to determine which reactions to offer.”



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